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Episode 072 - Why You Must Know Your Marketing & Who You Serve

 

 

 

SHOW NOTES & LESSONS

What are some things that you can do in order to amp up your marketing and build your revenue in a hot market?

01-02) Check the basics, like your photos.  Are they professionally done and is the best one your thumbnail?  Does your headline boast your best feature?  Does it grab your attention and hold it?

03) Floorplans - you can get one on the cheap at fiverr.com and place it in your listings.

04) You want to snap a pic of a Google map and the minutes from your place to the hottest destination near you.  "We're 4 minutes to the university" highlights your location wonderfully!

05) Uh, speaking of location and any other information inside your listing - BE HONEST!  Don't highlight a location where you are NOT or boast amenities that you don't have.  You will only create angry guests that way!

06-07) Hire an interior designer and cover your place with art.  Art on the walls is a must.  Bare walls...

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Smart Messaging Using Smartbnb

For an Airbnb host, the ability to send informative messages to guests in a timely manner is an important part of the business. There are many instant messaging apps but one tool that has gained massive popularity among Airbnb owners these days is Smartbnb.

 

The popularity of Smartbnb stems from the ability to save you tremendous amounts of time by automating your messages to your guests.  For example, you may send out a “Welcome" & "How to Check-in” messages the day before a guest’s arrival.  It’s most likely the same message each time and you may even have set up the template inside of Airbnb’s messages.  Now, just link Smartbnb to your Airbnb account and it will send automated messages to your guests at the times you desire. If you want to save your time and enhance the experience of your guests, there is no better messaging tool than Smartbnb.

 

Sending Messages is Time-Consuming But Necessary

 

Sending messages to...

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